Monday, August 21, 2006

Are You a Young, Technologically Savvy Pet Owner?

If so, Purina is doing a good job of keeping you and your pet fed. From serious discussions on podcasts to whimsical barktones, Purina is just a paws reach to keeping you mobile.

While cellphone wallpaper isn't necessarily news on the frontlines of marketing, I think Purina dialing into the hands of grandpa's grandkid is definitely a good way of keeping the traditional connection of family and pets leashed.

Purina
http://www.purina.com/downloads/Podcasts/Index.aspx

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